P&G's Pritchard on the crap-to-craft journey
Some encouraging words from Marc Pritchard at P&G, a longtime client for several of our group agencies ...
- agencies can do better work...
Some encouraging words from Marc Pritchard at P&G, a longtime client for several of our group agencies ...
- agencies can do better work...
AMEC - the measurement and evaluation wing of the global PR community - has a new framework for helping communicators analyse PR activity...
People who make their livings measuring and evaluating communications programs are meeting shortly in London to discuss, well, measuring...
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